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Thursday, October 11, 2007

Google media power

We all knew and heard the story about how Google become number one search engine, and then they started to expand its services to email, blog, YouTube and the list goes on. Some of its earlier acquisition tends to be inconsistent with its then business model, but look at them now, high and mighty and it seems that they have conquered the Internet. The most valuable media company in the world right now is not Disney or News Corp. or Time Warner (owner of Time) but Google, which helps people find stuff on those endless online shelves.

Recent news, using its YouTube, Google Inc. will show videos on thousands of other Web sites and hoping to make profit from ads attached to the clips. This is certainly something that we could predicted, another way of how Google making money through its advertisement programs.

With the new twist, Web sites participating in AdSense now can sign up to specify the kinds of YouTube videos they want shown on their pages. A Web site focused on automobiles, for instance, might want to display YouTube videos about cars and other vehicles. Google will share the ad revenue generated by the YouTube videos with the content provider and the Web site that shows the clips.

Personally, I don't really like the ads that already there in the websites, now with the video ads around, it will only create the unnecessary traffic. I guess that if you control the power of media, people will still going to stick around no matter what you do.

Read the full article.

Google Ads on YouTube

SELAMAT HARI RAYA AIDILFITRI!

MAAF ZAHIR & BATIN.


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